{Typeface Tuesday} Do Typefaces Matter?

I ran across an interesting article on the BBC website that poses the question: do typefaces really matter?

“Selecting a font is like getting dressed, Ms Strawson says. Just as one chooses an outfit according to the occasion, one decides on a font according to the kind of message you are seeking to convey.” 

The article explores the effect of using different fonts with different audiences, and also answers a few frequently asked questions about typography in general. Read the article here.

xo,
Faith
{Design Fixation}

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